Pokemon World Record!
The Pokémon Company International has set a new Guinness World Records™ title for the longest unboxing livestream (video), marking the launch of the Scarlet & Violet—Surging Sparks Trading Card Game expansion.
Over 30 content creators from across Europe joined forces for a 24-hour unboxing marathon, revealing more than 20000 cards and opening hundreds of products. The livestream, featuring over 1500 booster packs, also included exclusive Pokémon Center and licensed merchandise.
To celebrate, Pikachu made a surprise appearance at the 24-hour mark, sharing the moment when the official Guinness World Records certificate was awarded.
The event wasn’t just for fun. Many of the revealed cards will be sorted into collections and donated to charities, such as Barnardo’s in the UK, spreading joy during the holiday season.
“It’s been an incredible 24 hours, and we’re thrilled to achieve this record with an amazing team of creators,” said Peter Murphy, Senior Director of Marketing at The Pokémon Company International.
Fans can rewatch the livestream on Pokémon’s Twitch channel and stay tuned for upcoming giveaways on participating creators' platforms.
Original Story
The Pokémon Company International is preparing to set a new GUINNESS WORLD RECORDS™ title for the longest unboxing livestream, with a 24-hour, non-stop livestream featuring content creators from across Europe.
This record-breaking attempt will coincide with the release of Scarlet & Violet – Surging Sparks set for the Pokémon Trading Card Game (TCG) that released today on November 8, 2024.
The livestream will begin at 12:00 PM GMT on Thursday, November 21, and run continuously until 12:00 PM GMT on Friday, November 22. Pokémon fans and influencers from the UK, France, Germany, Italy, and Spain will be unboxing a range of exciting products, with exclusive items and surprises revealed throughout the event.
Fans can go to The Pokémon Company International's YouTube and Twitch channels to cheer on their favorite content creators and have a chance to win some of the packs and products featured during the livestream. This 24-hour unboxing marathon promises to be, according to TPCi, a memorable event for fans, celebrating the latest Pokémon TCG expansion with a historic livestream.
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